Hero image

WELCOME TO NATURE WORKS

WEAR WHAT YOU BELIEVE

Bold designs inspired by Nature, and the way forward.

SHOP NOW
NATURE WORKS
NATURE WORKS
NATURE WORKS
NATURE WORKS
NATURE WORKS
NATURE WORKS
NATURE WORKS
NATURE WORKS
NATURE WORKS
NATURE WORKS
NATURE WORKS
NATURE WORKS
NATURE WORKS
NATURE WORKS

DESIGN WITH A PURPOSE

We're not your average T-shirt brand. Nature Works was created to spark conversations about what matters—our planet, our choices, and our future. This design has a message rooted in Nature’s wisdom, and our necessity to protect it.

WHY NATURE WORKS EXISTS

Nature Works wasn't created because we're lifelong environmentalists. We reached a point of awareness about the viability of our planet when we had to determine what, exactly, is going wrong—and what can be done to fix it.

A T-shirt is a modest beginning for bringing attention to the fundamental problem of civilization, but the message should increase in influence because it is based in reality.

THE CONTRADICTION OF CIVILIZATION

For over a billion years, Nature's survival adaptations generated an increasingly abundant life system on Earth. Then the natural adaptations eventually produced our human species, and we developed the adaptation of civilization to help us survive. But the inherent contradiction with civilization is that it's the only survival adaptation that has to restrict survival instinct in order to exist. Increasing laws, regulations, technological development, population growth, and social control repress life-generating instinctive function. We try to compensate for our reduced life by increasing consumption of Earth's life system, and increasing our procreation.

If we look back in history just a dozen lifetimes ago, there were only 500 million people on Earth and life was still very abundant. Herds of animals and flocks of birds were so prolific they would stretch far beyond the horizons. The oceans were teeming with sea life, and vast forests were abundant with wildlife.

60 years ago there were 3 billion people on Earth, and now there are 8 billion people compulsively consuming and polluting Earth's finite resources at an accelerating rate. Every day we cut down or burn down 100 thousand acres of forest. Every day we burn up into the atmosphere 80 million barrels of oil, 20 million tons of coal, and over a billion cubic meters of methane gas. Every day we consume 100 thousand tons of fish, and in exchange we have dumped so much garbage in the oceans that floating masses cover thousands of square miles. Half the coral reefs are gone, half the rainforests are gone, and half the world's vertebrate animals are gone.

THE WAY FORWARD

The only way we can reverse this evolutionary, self-destructive process is to reduce the direct cause of the imbalance... us. If we steadily reduce our population to one or two billion people, by simply deciding to have one or two children in a family, then nature will greatly restore Earth's life system, and the reduced population will greatly restore our balanced function.

READY TO MAKE A STATEMENT?

Browse our collection and find the design that speaks to you.